Huge companies can't innovate

One of the hardest hitting and more controversial things I've written, this paper was the result of a collaborative working session with eight MBA students from Judge Business School, part of the University of Cambridge.

Within it, I argued - using substantial case history from the previous 20 years - that the larger a company is, the harder it has historically proven to be for it to innovate and create new and groundbreaking products. The paper was extremely well received by academics but caused a bit of a stir with some of the large corporations we shared it with!

Interestingly, though, it also led to two of the largest projects / hardest challenges in my career - working directly with two companies focused on in the 'predictions for the future' section.

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